GTM Diagnostic Free Book the audit

Three ways to work with us. All start with reading the truth.

A senior read on what’s actually selling, who’s actually buying, and why the motion keeps breaking in the same place.

Now booking · 2 audit slots open this month

Start here

GTM Strategy Audit

40 hours · fixed fee · remote

Most engagements start here

GTM Strategy Audit

40 hours
fixed fee · remote
Step 1

Kick-off call

Context first — market, last 12 months, decisions on hold. Changes what we look for and what we find.

Step 2

Map the motion

How you target, qualify, and move deals. What’s documented vs. what only lives in someone’s head.

Step 3

Talk to the operators

Pipeline tells us what. People tell us why. Separates a process problem from a system or strategy problem.

Step 4

The honest read

What’s broken, what to fix first, what to stop doing. No padded recommendations.

What we look at: ICP & Segmentation Design Pipeline & Stage Logic Sales & Marketing Alignment Gaps Forecasting Methodology

No lock-in. Take the findings and act on them yourself, hand them to your team, or ask us to continue. No obligation beyond the audit. Most clients know what they want to do next before the call ends.

Fixed scope

GTM Build

When the strategy needs redesigning — and built, not just diagnosed.

What we build

  • ICP & segmentation
  • Pipeline architecture & stage logic
  • Outbound infrastructure
  • AI workflows that hold

How it ships

  • Defined deliverables, agreed up front
  • Weekly leadership checkpoint
  • Knowledge transfer to your team
  • 30-day stabilisation included
Ongoing partnership

Fractional RevOps Partner

Senior GTM strategy embedded in your team. Operational from week one — no ramp, no salary, no HR risk.

In practice

  • In your leadership standups
  • Owning the GTM roadmap
  • Decisions made, not recommended
  • Pattern recognition across many companies

Why fractional

  • No 3–6 month ramp
  • No €60–90K salary plus benefits
  • No HR risk if scope changes
  • Senior capability from day one

What “fix the motion” actually looks like.

Three signals from the last twelve months. Numbers anonymised, full case detail available under NDA.

+33pts

Forecast accuracy lift in 6 weeks

B2B SaaS · ~€8M ARR

2.1×

MQL→SQL conversion after ICP redesign

IT services · ~€18M ARR

−47%

Stage-3 deal stalls after pipeline rebuild

SaaS scale-up · ~€4M ARR

Start with a workshop.

A hands-on session for your leadership team. Small cohorts, live data, structured templates — the same diagnostic frame, in a half-day. Online or on-site across EMEA & North America.

Most engagements start here. A real read on your motion in 40 hours.

No sales pitch. Take the findings and run with them — or ask us to continue. Either is fine.

Reply within 1 business day
Serving Nordic, North American & EU markets

Prefer the free version? Try the GTM Diagnostic — 8 questions, scored report, instant.

Book the audit